Your website doesn't suck because you picked the wrong shade of blue. Most bad websites fail for much more fundamental reasons. They don't clearly explain the business, they're difficult to navigate, they're slow, they don't establish trust, or they give visitors nowhere useful to go next. A good website starts with a solid foundation. Before spending money on ads, SEO, AI, social media, or another redesign, make sure these ten things aren't holding you back.
